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The Internet Recruiting Edge

• WOW!! 3rd EDITION  FOR 3Q1999!
• Secrets Of Successful Internet Recruiting
• Proven Success
• Contained in this research
• Hundreds of dollars of discounts!
• Why Choose The Internet Recruiting Edge?
• Sample Chapter
• How to Order

WOW!! 3rd EDITION FOR 3Q1999!

Written by the world famous Barbara Ling, who has been sought out and quoted in top business magazines including Interactive Week, Inc. Magazine, and Computer World, the update for The Internet Recruiting Edge is now available! It contains so much information it's now two power-packed volumes! Examples have been updated, over 400 links have been added to the bookmarks file, bringing it up to over 1,500, brand-new chapters have been included....life is great!

I urge you to read to the end of this page. It's expressly designed to show you the full range of benefits you'll receive from The Internet Recruiting Edge.

Secrets Of Successful Internet Recruiting

The secret to powerful, profitable Internet Recruiting encompasses more than merely ranking high in search engines!

Think about it! Your candidates are already visiting places that meet their needs, like professional organizations, trade associations, user group sites, community forums, web rings, newsgroups and the like.

Why not leverage that to your advantage and become the recruiter of choice?

Successful Internet recruiting includes dynamic marketing (like job posts!) towards all the different aspects of the net community, compelling interested professionals to visit, and discovering potential candidates through unadvertised sources. In short, it's a simple process that, when implemented successfully, rockets your recruiting business to the forefront of your candidates' vision.

Right now, several excellent sites currently offer seminars for Internet Recruiting, including Intelligent Search and Interbiznet, as well as myself. Prices range from $600 to $1,000, depending upon the number of attendees and the topic of the seminar. These are great ways to learn some of the ins and outs of internet recruiting! In addition, you might need the convenience of a desktop reference that requires no traveling to attend and presents to you, in an easy-to-digest book format, the results of years of proven Internet Recruiting research.

Proven success

All the techniques presented in The Internet Recruiting Edge have been proven to work extraordinarily well in practice. All of my clients enjoy crucial keyword visibility in the top ten for at least one and generally several search engines, which greatly enhances traffic to their sites. Check out what some of those customers have to say.

Contained in The Internet Recruiting Edge

The Internet Recruiting Edge presents vital information for those people who desire to quickly fill positions, and locate skilled candidates for their business before their competition does. A comprehensive bookmarks file that contains over 1,500 links to recruiting sites (for example, free resume posting places, job databanks, regional job databanks, specific career job sites, college resources, user group resources, and more) is also contained (more on this below).

Topics include the below and much more.
[ Return to top ]

FORWARD BY TONY BYRNE

INTRODUCTION

• Candidate nirvana?
• If wishes were resumes…
• Oh where oh where is my candidate now
• Does the Internet really benefit businesses?
• Phones still work, but…
• Don't buy a mansion if you only need a cottage
• Who is this book for?

CHAPTER 1 - HOW TO FIND CANDIDATES ON THE INTERNET

• Non-traditional resources
• Before you begin - A primer on Internet culture
• Netiquette - More than just a catch-word
• Ethics
• People pay for email?
• Search engine results can change!
• Good Business Sense - What works in real life fails dismally on the Net
• Template for finding candidates on the Internet

CHAPTER 2 - BECOMING THE RECRUITER OF CHOICE PART I

• Success is multiplied when you…
• Solution provider
• Resource provider
• Community - Create long-term relationships
• Candidates Locations Include…
• Search engines
• Universities
• User Groups
• Professional Organizations
• Secret
• Community Sites
• Long Term Results
• Basics of banks, engines and searching
• Resume banks
• Search engine basics
• Some resume boards to visit
• The joy of bookmarks and favorites
• Follow these 12 steps to success!

CHAPTER 3 - SPECIFICS ON SEARCH ENGINES

• About.com (http://www.about.com)
• The Goal: Locate places to post hospitality jobs
• The Goal: Locate places to find publishing jobs
• The Goal: Locate places to find architect organizations
• The Goal: Locate California resources
• The Goal: Find free software
• The Goal: Locate free certification resources
• AltaVista (http://www.altavista.com)
• The Goal: Locate places to advertise Java jobs
• The Goal: Locate domain organizations that deal with NT user groups
• The Goal: Find out who has a link to www.ipa.com
• The Goal: Find search tools on the Internet
• The Goal: Find some locations where resumes can be viewed
• The Goal: Find sites that provide a means for perusing resumes
• The Goal: Find individual resumes that deal with analysts
• The Goal: Locate Peoplesoft resumes
• The Goal: Locate resumes on .com sites
• Dejanews (http://www.deja.com)
• The Goal: Find relevant keywords for nmake programmers
• The Goal: Locate resumes of COBOL professionals
• The Goal: Find mailing lists for systems administrators who deal with ATM
• The Goal: Find where to place ads for restaurant managers
• The Goal: Find Paper Industry career resources
• Excite (http://www.excite.com)
• The Goal: Locate sources of potential computer candidates in Houston, TX
• The Goal: Find someone in NJ who has experience with COBOL and DB2
• The Goal: Find resumes of people in Chemical Engineering
• The Goal: Find career information for Rutgers Alumni
• The Goal: Find resumes of people with Photoshop experience
• HotBot (http://www.hotbot.com)
• The Goal: Find all the pages that refer to Electrical Engineers
• The Goal: Find articles that refer to Bill Radin, a recruiter trainer
• The Goal: Find pages that include Dice as a link
• The Goal: Find SAP resumes
• The Goal: Find press releases from Pfizer
• Inference (http://www.infind.com)
• The Goal: Find JPL employees
• The Goal: Find Texas Resumes
• The Goal: Find places to post PictureTel jobs
• The Goal: Find steel construction associations
• Infoseek (http://infoseek.go.com)
• The Goal: Find all the pages which contain a link to Microsoft but not the Microsoft site itself
• The Goal: Locate sites most likely to have information about chemical engineering resumes
• The Goal: Find companies or people that have experience with the financial application HOGAN
• The Goal: Locate a candidate using only their phone number
• The Goal: Uncover college alumni links
• Lycos (http://www.lycos.com)
• The Goal: Find out what domains include the word "jobs.com" in them
• The Goal: Find page titles that contain the word "resume"
• The Goal: Find out where one can discuss careers
• The Goal: Find books that list recruiters for public information
• The Goal: Find sites that allow for free job posting
• The Goal: Find resources for the advertising and marketing industries
• Nerd World (http://www.nerdworld.com)
• The Goal: Find places to look at resumes
• The Goal: Find resumes of individuals
• The Goal: Find places to locate professionals in the Oil industry
• The Goal: Find computer organizations
• The Goal: Find career links for the field of Biology
• Netfind (http://www.netfind.com)
• The Goal: Locate plant managers skilled in machine reliability
• The Goal: Locate Texas Unix systems administrators
• The Goal: Find places to post C++ jobs
• The Goal: Find Peoplesoft Resources
• The Goal: Find OLAP resumes
• Northern Light (http://www.northernlight.com)
• The Goal: Find places to post jobs for free
• The Goal: Find Oracle professionals
• The Goal: Find OLAP consultants
• The Goal: Find free access to drafting resumes
• The Goal: Find places to post programmer jobs for free
• Opentext (http://pinstripe.opentext.com/)
• The Goal: Find AT&T Executives
• The Goal: Find resumes that deal with law
• The Goal: Locate Food technologist officers
• The Goal: Find VMS professionals and their email addresses at IBM
• The Goal: Find a place where Java users post questions
• Yahoo! (http://www.yahoo.com)
• The Goal: Find electrical engineering resumes
• The Goal: Find all resumes less than three days old
• The Goal: Find all Systems Administrator resumes
• The Goal: Find where one can post COBOL jobs
• The Goal: Find places where you can post New Jersey jobs
• The Goal: find OS/2 user groups
• The Goal: Find lots and lots of user groups
• Yahoo! Employment (http://employment.yahoo.com)
• How to sleuth

CHAPTER 4 - THE ART OF JOB POSTING

• Introduction
• All about newsgroups
• Regional newsgroups
• What to include in job postings
• How to post your jobs
• Where to post your jobs
• Template for posting jobs

CHAPTER 5 - WHAT IS THE SOLUTION YOU ARE TRYING TO CREATE?

• Your Solutions
• What do you want to achieve?
• How do you achieve it?
• What should your focus be?
• Your Candidate's Solutions
• What do your candidates want to achieve?
• How do your candidates want to achieve it?
• What should your focus be?
• Your Client's Solutions
• What do your clients want to achieve?
• How do your clients want to achieve it?
• What should your focus be?

CHAPTER 6 - FINDING CANDIDATES BEFORE ANYONE ELSE

• Sleuthing for company directories
• Finding employee directories
• Finding executive biographies
• Mining mailing lists
• The Goal: Find SAS mailing lists
• The Goal: Find telecommunications professionals
• The Goal: Find pharmacy research specialists mailing lists
• The Goal: Find executive management mailing lists
• The Goal: Find computer game developers mailing lists
• Forums and bulletin boards
• The Goal: Find resumes
• The Goal: Find a place where you can post information about medical job openings
• The Goal: Find forums to post Oracle jobs
• The Goal: Locate Microsoft Certified Systems Engineer forums
• Webrings
• The Goal: Find a webring that points to SAS resumes
• The Goal: Locate various programming resources
• Internet Classifieds
• The Goal: Find candidates from Bayonne, NJ classifieds
• The Goal: Find AS/400 jobs classifieds
• The Goal: Find Ingres job classifieds
• The Goal: Find computer job classifieds in Maryland
• User Groups
• The Goal: Locate UT and NJ computer groups
• The Goal: Find Unix user groups
• The Goal: Find Y2K user groups
• The Goal: Find palmtop user groups
• The Goal: Find some banking user groups
• Online Magazines
• The Goal: Find automotive engineering magazines
• The Goal: Locate online magazines geared towards CFOs
• The Goal: Find mathematicians magazines that deal with industry
• Professional Organizations
• The Goal: Find mega-lists for professional organizations
• The Goal: Find systems administrator organizations
• The Goal: Locate mechanical engineering organizations
• The Goal: Find a professional organization for water treatment
• The Goal: Find nuclear engineering organizations
• Targeted Email - Forget about mailing labels
• AskJeeves (http://www.askjeeves.com)
• The Goal: Find links for Peoplesoft users
• The Goal: Find NT gurus
• The Goal: Find immigration lawyers for your H1 employees
• White pages
• Robots
• Whois.net and Websitez.com
• Contractors
• Colleges
• Other Resources
• Computing Directory
• Internet service provider searches
• The Internet Sleuth
• Metasearch at Highway 61
• Reference.com
• Webreference.com

CHAPTER 7 - YOUR OWN RECRUITER WEBSITE

CHAPTER 8 - BECOMING THE RECRUITER OF CHOICE - PART II

CHAPTER 9 - YOUR OWN INTERNET SPECIALIST

CONCLUSION

GLOSSARY

RESOURCES

INTERNET RESOURCES

ADVERTISEMENTS

ABOUT THE AUTHOR

APPENDIX A - A TEMPLATE FOR SEARCHING FOR RESUMES

APPENDIX B - A TEMPLATE FOR POSTING JOBS

INDEX

Additionally, I will be including a diskette which has over 1,500 links of interest to recruiters. Think of the time you'll save having by having crucial Internet resources right at your fingertips! The book itself consists of two volumes, is over 400 pages, in looseleaf format for easy updates, and is prefaced by a forward from Tony Byrne.

Hundreds of dollars of discounts included!

When you invest in The Internet Recruiting Edge, not only do you get the definitive resource for Internet Recruiting, but you also receive hundreds of dollars of discounts for key recruiting resources (for free!). Included currently are:

• $100 off Tony Byrne's Placement 2000 Video!

• $50 off of anything from Recruiters Online, the largest organization for Internet Recruiters around!

• 10% off anything written and purchased from Bill Radin, recruiter trainer/author extraordinare!

• 10% off Flipsearch, a tool that automatically flips websites for you!

• More soon to follow!

Why choose The Internet Recruiting Edge?

It's the definitive guide towards Internet Recruiting and has been hailed as such by leading trade jounals. Frankly put, it will give you the skills you need to make more placements as an Internet recruiter.

The research contained within The Internet Recruiting Edge has been carefully compiled over a three year period. Search techniques change over the months, but the essential sleuthing and research concepts always have the same consistent structure at their heart. This information is key and revealed within the book.

A bookmarks file is included that contains over 1,500 recruiting-related links. Categories include

• Business Magazines
• Career Fields and User Groups
• Diversity
• Recruiter Expos
• Finding People
• Classifieds
• Mailing Lists
• Regional Jobs locations
• Resume Banks
• Search Engines
• Website Resources

Business owners today are being bombarded with offers to "submit your website to 640 search engines for only $99!" and "Search Engine Secrets - guaranteed!" Are these the offers you should choose? It depends what you are looking for.

When making a decision as to what research or service to invest in, consider the following facts.

• Can the service show you how to locate on-line company directories?
• Search engine algorithms often change. What shows up one day might disappear the next week. Does the book in question describe this?
• How many of the 640 search sites do your potential candidates visit? Are you after an increase in traffic, or an increase of qualified candidates visiting your site?
• Can the author of the research back up his or her claims to success?

The Internet Recruiting Edge contains proven techniques for bringing the quality, targeted audience that you desire to your recruiting business website. I can back up any of my techniques with success stories from many of my clients. I never promise top ten visibility (considering that there are literally millions of pages out there, it would be foolish to proclaim such a thing), but all of my clients, without exception, pop up in the top ten for their particular keyword combinations. (such as "nj recruiters" or "ceo jobs" or "nt jobs" etc.). Additionally, the techniques I teach regarding locating hidden candidates on the Internet have met with great success when followed.

The Internet Recruiting Edge is a comprehensive compilation of research, geared to teaching recruiters key methods in the following areas:

• Becoing the recruiter of choice
• Locating professionals before the competition does
• Techniques to improve search engine ranking
• Questions to ask professional website designers to ensure you are not taken for a ride
• Effective website marketing techniques

and much more!

Become the recruiter of choice. Be the person to whom your candidates come when searching for a new job. The Internet Recruiting Edge will help you do that and much, much more, all from the convenience of your office or home. [ Return to top ]

Sample Chapter

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